About Ben

From Manchester, England, I'm a seasoned product designer with over two decades in the field, blending solid UX, storytelling and business metrics.

I grew up in the 90s. So I drank Panda Pops, rented VHS movies, and owned more than one purple shell suit. After nailing my 11 plus exams I went to Stretford Grammar. I trotted through Longford park every morning come rain or snow, and my favourite subjects were music, art, and IT.

In the noughties I miss-spent my youth in alternative night clubs, playing in bands, and having stupid hair. To be fair, I still do some of this now.

When I left school I had no idea what I wanted to do. To give myself as many options as possible I took Biology, Physics, Chemistry, and Maths in college. That did NOT go well. After just two weeks I knew I'd made a huge mistake.

I picked up some retail work at an electronics store while I figured out what I wanted to do. I'd enjoyed playing with PCs since I was little. So I started down a career in IT working in a computer shop for a while, then went into IT support.

In my IT job I got to work closely with the marketing and design team and realised there were ways to be creative I didn't even know existed. It was at that moment, I knew I wanted to be a web designer.

I enrolled at night school to get my qualifications, and the rest is history. Well it's on my CV.